And if they’re not motivated, Doug can offer tons of tips on how to get them motivated. Your POS system makes it easy for people to buy, but Doug can also tell you why they’re motivated to do so. Why are people buying less than they used to? Is foot traffic up, but sales down? Doug might very well have the answer.ĭoug is a highly regarded sales expert and keynote speaker, and his advice translates well across many sectors, including the restaurant industry. If you’re not bringing in people to your restaurant the way you’d like, but you know your POS system is great and you’re making it easy for your customers to buy, then there may be other issues you need to address. All you have to do is go to and click on the download link. It’s from 2013, so when we say “an oldie”, that’s in the context that everything on the Internet ages in “dog years.” Doug’s book stands the test of time, though, and I strongly encourage you to download it. It’s Doug Fleener’s book, The Profitable Retailer. You’re not in business because you don’t want to make money, right? Well, here’s an oldie but a goodie for you.
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